5 Product Description Templates for Artificial Flowers (Just Fill in the Blanks)
You have 47 products. Writing unique descriptions for each one feels impossible.
So do not write from scratch. Use templates.
Here are 5 templates for different product types. Swipe them. Fill in your details. Adapt as needed.
Template #1: Single Stem (Premium / Real Touch)
Use for: PE, latex, or high-end silk stems. $5–$15 wholesale, $15–$40 retail.
Template:
{Flower name} – {Color}
Real touch. Not real price.
This is not your grandmother’s fake flower.
The {flower name} features {number} hand-assembled petals in a soft {color} hue. The {material} construction gives each petal a natural veining and matte finish that reflects light like a real bloom.
The details:
- {Number} petals per flower
- {Diameter} inches across
- {Number} wire stems (bendable, not breakable)
- {Material} – {PE / latex / silk}
- Indoor use only (or “UV-rated for outdoor”)
Best for:
- Wedding bouquets
- Hotel lobby arrangements
- Photography props
- Home decor where quality matters
What customers say:
“I literally touched these to make sure they were not real. Stunning.” – {Name}Order {minimum quantity} stems and save {percentage}%.
Filled example:
Peony – Dusty Rose
Real touch. Not real price.
This is not your grandmother’s fake flower.
The peony features 28 hand-assembled petals in a soft dusty rose hue. The PE construction gives each petal a natural veining and matte finish that reflects light like a real bloom.
The details:
- 28 petals per flower
- 6 inches across
- 4 wire stems (bendable, not breakable)
- PE material
- Indoor use only
Best for:
- Wedding bouquets
- Hotel lobby arrangements
- Photography props
- Home decor where quality matters
What customers say:
“I literally touched these to make sure they were not real. Stunning.” – Sarah R.Order 12+ stems and save 15%.
Template #2: Greenery / Filler (Bulk)
Use for: Eucalyptus, ferns, ivy, boxwood. Sold by the stem or by the bundle.
Template:
{Greenery name} – {Color}
The filler that does not feel like filler.
Most greenery is an afterthought. {Greenery name} is different. The {texture} leaves and {bendable / flexible} stems make it easy to build arrangements that look natural.
The details:
- {Number} leaves per stem
- {Length} inches tall
- {Wire / plastic / fabric} stem
- {Indoor / outdoor / both}
Perfect for:
- Filling out wedding bouquets
- Adding volume to centerpieces
- Creating garlands and arches
- Mixing with real plants (the texture pairs well)
Pro tip: Order 2x more greenery than you think you need. Most people underestimate.
Filled example:
Eucalyptus – Sage Green
The filler that does not feel like filler.
Most greenery is an afterthought. Eucalyptus is different. The small, round leaves and flexible wire stems make it easy to build arrangements that look natural.
The details:
- 24–30 leaves per stem
- 18–22 inches tall
- 2 wire stems (bendable)
- Indoor use only
Perfect for:
- Filling out wedding bouquets
- Adding volume to centerpieces
- Creating garlands and arches
- Mixing with real plants (the texture pairs well)
Pro tip: Order 2x more greenery than you think you need. Most people underestimate.
Template #3: Ready-Made Arrangement / Centerpiece
Use for: Pre-assembled bouquets, centerpieces, vase arrangements. Higher price point.
Template:
{Arrangement name} – {Color}
Already arranged. Already stunning.
Not everyone has time to arrange flowers. That is why we created the {Arrangement name}. {Number} stems of {flower types}, arranged by a professional florist and secured for shipping.
What is included:
- {Number} {flower name} ({color})
- {Number} {greenery name}
- {Vase included? Yes/no}
- Arranged and secured
- Ready to display out of the box
Dimensions:
- Height: {inches}
- Width: {inches}
- Weight: {pounds}
Best for:
- Gifts (no assembly required)
- Event centerpieces (consistent look across tables)
- Hotel lobbies (professional quality)
- People who want beautiful flowers without the DIY
Shipping note: Due to the size of this arrangement, it ships in a {box dimensions} box. {Shipping time}.
Filled example:
The Serena Centerpiece – Blush & Sage
Already arranged. Already stunning.
Not everyone has time to arrange flowers. That is why we created The Serena. 12 stems of blush peonies and sage eucalyptus, arranged by a professional florist and secured for shipping.
What is included:
- 6 blush PE peonies
- 6 sage eucalyptus stems
- Vase not included
- Arranged and secured
- Ready to display out of the box
Dimensions:
- Height: 14 inches
- Width: 12 inches
- Weight: 2.5 pounds
Best for:
- Gifts (no assembly required)
- Event centerpieces (consistent look across tables)
- Hotel lobbies (professional quality)
- People who want beautiful flowers without the DIY
Shipping note: Due to the size of this arrangement, it ships in a 16x16x10 box. 2-day shipping included.
Template #4: Wedding Bundle (Bulk Kit)
Use for: Brides and wedding planners buying in quantity. Higher average order value.
Template:
The {Wedding name} Bundle – {Color palette}
Everything you need for {number} tables / {bridal party size}.
Wedding flowers are expensive. Real ones wilt. Coordinators are overpriced.
This bundle includes everything you need for {use case}. No over-ordering. No last-minute panic.
What is included:
For the ceremony:
- {Number} {flower} stems for the arch
- {Number} {greenery} stems for the aisle
For the reception:
- {Number} centerpieces (each with {list})
- {Number} {flower} stems for the sweetheart table
For the bridal party:
- {Number} bridesmaid bouquets ({size} inches each)
- {Number} boutonnieres
Total stems: {number}
Total weight: {pounds}
Shipping: {timeline}Save {percentage} compared to buying items separately.
Customization available: Swap any flower or color. Email us after purchase.
Filled example:
The Garden Rose Bundle – White & Sage
*Everything you need for 10 tables + bridal party.*
Wedding flowers are expensive. Real ones wilt. Coordinators are overpriced.
This bundle includes everything you need for a 100-guest wedding. No over-ordering. No last-minute panic.
What is included:
For the ceremony:
- 30 white rose stems for the arch
- 20 sage eucalyptus stems for the aisle
For the reception:
- 10 centerpieces (each with 3 roses, 2 hydrangeas, greenery)
- 10 white rose stems for the sweetheart table
For the bridal party:
- 5 bridesmaid bouquets (8 inches each)
- 5 boutonnieres
Total stems: 115
Total weight: 12 pounds
Shipping: 5–7 business daysSave 25% compared to buying items separately.
Customization available: Swap any flower or color. Email us after purchase.
Template #5: Problem-Solution (For Commercial Buyers)
Use for: Hotels, restaurants, offices. Longer description. More technical.
Template:
Commercial {product name} – {use case}
The {problem} solution for {industry}.
{Problem statement, e.g., “Real flowers wilt. Staff forgets to water. Budgets get cut.”}
{Product name} solves {problem} with {solution}.
Commercial-grade features:
- {Material} construction (lasts {years} years)
- {Washable / dustable / UV-rated}
- {Fire retardant? Yes/no}
- {Custom sizing available?}
Real results from real customers:
“{Quote about savings or quality}” – {Customer name}, {Title}Pricing:
| Quantity | Price per stem | Savings |
| 1–49 | price∣–∣∣50–199∣{price} | {percentage}% |
| 200+ | ${price} | {percentage}% |Request a commercial sample: Email us with your business name and estimated quantity. We will send 2 stems free.
Filled example:
Commercial PE Orchid – Hotel Lobby Collection
The wilting problem solution for hospitality.
Real flowers wilt. Staff forgets to water. Budgets get cut mid-year.
Commercial PE Orchid solves those problems with UV-stabilized polyethylene that looks real from 6 feet away and lasts 3+ years with minimal maintenance.
Commercial-grade features:
- PE construction (lasts 3–5 years)
- Dustable and washable
- Not fire retardant (check local codes)
- Custom stem length available for large orders
Real results from real customers:
“We switched 12 hotels to these orchids. Saved $18,000 in the first year. Guests cannot tell the difference.” – Maria S., Regional Facilities ManagerPricing:
| Quantity | Price per stem | Savings |
| 1–49 | $4.50 | – |
| 50–199 | $3.75 | 17% |
| 200+ | $3.25 | 28% |Request a commercial sample: Email us with your business name and estimated quantity. We will send 2 stems free.
The “One-Sentence” Test
Before you publish any description, ask: “Can a customer tell what this product is in one sentence?”
If the first sentence is “Beautiful artificial flower for home decor” — that describes every product on your site.
If the first sentence is “Dusty rose PE peony with 28 hand-assembled petals and a bendable 4-wire stem” — that describes exactly one product.
Specificity sells. Generic does not.
The Bottom Line
Do not write 47 unique descriptions from scratch. Use the templates. Fill in the specifics. Adjust for your voice.
The customer does not need poetry. They need to know:
- What flower is it?
- What color?
- How big?
- How realistic?
- How much?
- Will it work for my use case?
Answer those 6 questions clearly. Everything else is decoration.
Need help writing descriptions for your specific products? [Email us your product list. We will write 5 free descriptions to get you started.]